Bleach is about a boy who can see spirits and such. He somehow aquires shinigami (death god, grim reaper, soul reaper, whatever you wish to call it) powers, and is forced to act as a subsitute shinigami for someone. I'm being pretty vague here, dont really wanna give much away, but it begins with him learning about soul societey (the afterlife) and shinigami stuff ect ect. That's just the beginning though, a setup really. After you sort of get the hang of it all, stuff happens and then a giant war breaks out and you'll have to read it to find out =P About the orange hair, it's because asian kids are mean that way XD In some Japanese schools, you are not allowed to dye your hair. Everyone must have the same color hair and only a few variation of haircuts. I think those rules have loosened up recently though. So basically Ichigo's hair makes him seem unusal and outcasted sorta. The Japanese really follow that saying of "an upright nail should be hammered down" or however it goes.